Using authenticity to connect with holiday shoppers

With the holidays fast approaching in a year filled with turmoil, reaching consumers requires authentic messaging now more than ever. Brands can stand out from the holiday clutter by using on-demand video content to build incremental reach in an authentic environment. 

With the holidays fast approaching in a year filled with turmoil, reaching consumers requires authentic messaging now more than ever. Brands can stand out from the holiday clutter by using on-demand video content to build incremental reach in an authentic environment. Read MoreLatest News – Ad Age

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