If people don’t talk about your campaign, was it a success?

What people watch, buy, and consume is a huge part of the conversation on Twitter, presenting an opportunity for brands to connect with those who are uniquely eager and engaged. New research shows that conversations, especially when driven by paid ads, translate into measurable business success. 

What people watch, buy, and consume is a huge part of the conversation on Twitter, presenting an opportunity for brands to connect with those who are uniquely eager and engaged. New research shows that conversations, especially when driven by paid ads, translate into measurable business success. Read MoreLatest News – Ad Age

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