See how Baskin-Robbins refreshed its logo to add ‘personality’

The updated “31” logo and custom typeface, designed to work across BR’s dozens of global markets, come courtesy of creative shop Jones Knowles Ritchie.

The updated “31” logo and custom typeface, designed to work across BR’s dozens of global markets, come courtesy of creative shop Jones Knowles Ritchie.Read MoreLatest News – Ad Age

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