Walmart teams up with The Trade Desk in ambitious plan to become a top 10 ad seller

After doubling business last year, the retailer rebrands its media arm, joining digital with an in-store network of 170,000 screens, sampling, and even drive-in movies.

After doubling business last year, the retailer rebrands its media arm, joining digital with an in-store network of 170,000 screens, sampling, and even drive-in movies.Read MoreLatest News – Ad Age

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